Fri, Apr 08|
Make a Tiktok video
Grab their attention. Show your credibility
Time & Location
Apr 08, 2022, 7:00 p.m.
Barcelona, Carrer del Rec Comtal, 8, 08003 Barcelona, Spain
About the event
Grab Their Attention! Your first sentence must show that you understand your clients. Start with a fascinating fact or a surprising statistic, mention their problem, offer a solution, ask a question or hint at a story.
People hire coaches based on a feeling much more than on certificates or qualifications. They need to be vulnerable with you in their process and if they don’t like or trust you they will not progress. So, the big questions is: How do you get people to like and trust you in a short amount of time?
Building Trust Has a Formula
Credibility + Reliability + Intimacy = Trustworthiness
As a Gestalt therapist, I have seen many situations where women have put up a wall to protect themselves from getting hurt emotionally. Yet this same wall keeps intimacy, love and deep relationships on the outside knocking to get in. The door cannot open without intimacy, honesty and being oneself. I have come to understand that the best way for you to be yourself is to be brave. How2BeYou was founded with the vision of helping women get their ideas heard. To do that, you need to have the confidence to be yourself in three areas.
Understanding what you offer gives you credibility. Once you become confident in who you are and what you are offering, getting your ideal client is easier online than it is at your local networking event. You don’t need seven billion clients; you need people who like you, relate to you and trust you to help them with their goals.
Building reliability comes from repeated exposure. One example is building a Facebook group. It’s easier and more comfortable to sell to your community than it is to your family and friends. You could give a workshop to build your YouTube library. People need to see you seven times before they buy from you, so video is the cheapest, easiest way to gain clients´ trust.
Intimacy is developed through being authentic.You have strengths and weaknesses and you are unique. What is it about you that your ideal client will relate to? Once you can show them that you have overcome the problem they are facing they will trust you and want to work with you
Three tips on how to be visible and comfortable on camera:
1. Always be clear and know your audience so you know what to talk about. 2. Focus your topics on their pain points and their outcomes. 3. Have a solid structure that offers tips and a call to action.
we will explore you on Tiktok free